M agic dialogue in communication.
Transmitting information of various nature through drawing is a direct activity that develops in a process of simultaneous knowledge. Design is a natural gesture that interprets concepts through signs. Decodes complexity. It is also one of the favorite activities we privilege according to the needs that are required in the communication project.
We work with static or animated illustrations. We build stories through the writing of ideas and story boards that we complete until the final realization.
In Italy, gestality completes the expressive language of speech.
The illustrations here relate to a study about the typical Italian expression of the use of gestures. Hands become the protagonist instrument that attends the verbal conversation and qualifies it. In the search for direct signs and quotations, we thought of the Neapolitan playng cards and its decorative elements, which still recall the colorful lively tones of dialectal language, combining with a delicate aesthetics.